Published inThe Startup·PinnedMember-onlyLessons Learned From Leaving My Six-Figure Job Last Week to Follow My PassionHow I took a single Facebook group post back in January 2020 and grew it into a six-figure side hustle during the pandemic — For those of you already running your own companies full-time, I’m sure you can think back to when you finally made the decision to go all-in. …Startup6 min readStartup6 min read
Sep 11, 2020Member-onlyThe Single Weekly Planning Routine That Changed My Entire Life and BusinessIt’s Friday; the typical “work week” near its end for many. Think about where you’re currently at in your week. Have you done everything you set out to do by this point? …Productivity6 min readProductivity6 min read
Published inThe Startup·Jul 9, 2020Member-onlyThe Ultimate Guide on Getting Started with Video to Grow Your Online BrandWhether launching and scaling an e-commerce brand, an online course, a digital product, or simply just building a digital presence for a local business, there’s no question that video is an absolute necessity to stay ahead in today’s age of digital consumption. According to Cisco’s Annual Internet Report, video will…Ecommerce11 min readEcommerce11 min read
Published inThe Startup·Jan 7, 2020Member-onlyHow to Avoid Facebook Ads Bankrupting Your Company, as Taught by this Startup’s ShutdownHow great would it be if someone handed you $150k to spend on Facebook ads to grow your business? It would magically solve ALL of your growth problems, wouldn’t it? While that may have been the case 10 years ago, that’s simply not the case in today’s age of rising…Advertising5 min readAdvertising5 min read
Dec 20, 2019Member-onlyDisney Loses Potential $2.7M in Missed Amazon Sales on “Baby Yoda”According to recent research by The Hustle and Amazon merchant tool Jungle Scout, the term “baby yoda” was searched over 500k times on Amazon alone this past month, following the success of the cute little guy debuting on Disney+’s Star Wars: The Mandalorian last month. …Marketing3 min readMarketing3 min read
May 5, 2017The Viral Sunny Co Clothing Instagram Giveaway Was Actually a Massive Success (and Not a Failure)For those of you active on Instagram (or any social media), you’ve probably noticed a barrage of reposted images of that woman sitting poolside in a red one-piece swimsuit from friends in order to receive a free swimsuit. …Social Media8 min readSocial Media8 min read
Mar 29, 2017How Facebook Live Will Change the Online Retail Shopping Experience, Shown in BuzzFeed’s Latest ExperimentFor the past 68 years, seeing infomercials on TV has been nothing new. Whether it was someone we grew to love or someone we grew tired of 5 seconds after seeing them, home shopping network and infomercial producers have tried every approach out there to get their product in front…Social Media9 min readSocial Media9 min read
Mar 8, 2016Why On Earth I Took a Greyhound to AtlantaThe day had finally come when it was time to move a close friend of mine home from her internship at the Georgia Aquarium, and this meant I needed to find a one-way method of transportation up there. …Travel7 min readTravel7 min read